High Specification Labels & Nameplates
Defence and industrial-grade labels, nameplates and decals - durable, certified and uniquely serialised. Reverse-printed from defence- and aerospace-grade materials, designed and made in Brisbane.
Labels built to a specification
When a label has to identify equipment, carry a unique serial number, resist fire or survive years in the field, an ordinary sticker will not do. We make high-specification labels, nameplates and decals from defence- and aerospace-grade materials, reverse-printed so the graphics are protected and the label lasts.
From durable outdoor polyester and specialty fire-retardant films to domed badges, rigid nameplates and rating plates, each label is cut, numbered and finished to your exact requirement - with full, ISO-certified traceability.
How a durable label is made
Most of our labels start as MacDermid Autotype polyester, reverse-printed on the second surface. Printing behind the film puts the ink under the hard coat, where it cannot be scratched, scuffed or cleaned off - the same technique that makes our graphic overlays so hard-wearing.
For domed (lensed) labels, a tough clear resin is applied over the print to form a raised, high-gloss dome that both protects the graphic and lifts it visually. Metal and rigid nameplates use durable substrates that stay rigid and will not rust in harsh conditions.
Every label is die or laser cut to your shape and size to engineering tolerances of plus or minus 0.2mm, with optional coloured borders, variable serial numbering, barcodes and corporate branding.
For Boeing Australia, Reid manufactured the Field Grounding Kit labels for the Project Currawong transit cases, from durable outdoor industrial-grade polyester film with a 3M low-surface-energy adhesive.
The labels had to survive at least +70°C to -30°C, resist UV, and hold adhesion to a low-surface-energy material through rapid temperature swings - with multiple unique sequential identifier codes printed on each label.
Label types & capabilities
One reverse-print process, many label types - all built to last and cut to your specification.
Lensed labels
Domed, clear-coated labels with a high-gloss crystal resin finish that gives a raised, 3-D appearance - a premium finish for name badging, logo badges and warning labels.
Metal & rigid nameplates
Long-lasting, rigid nameplates that withstand harsh conditions and will not rust.
Rating & data plates
Equipment identification, rating and data plates printed to stay legible for the life of the product.
Asset tags & barcodes
Asset and identification labels with sequential numbering, barcodes and QR codes.
Safety & warning labels
High-contrast, durable safety and warning labels for compliance and hazard marking.
Fire-retardant labels
Specialty fire-retardant materials for defence and aerospace, including BSS 7239 toxic-gas compliance.
Durable outdoor labels
Industrial-grade polyester with high-performance adhesives, rated for wide temperature swings and UV.
Reverse-printed durability
Second-surface printing puts the ink under the hard coat, so it cannot be scratched or cleaned off.
Custom shapes & branding
Die or laser cut to plus or minus 0.2mm, with coloured borders and corporate branding.
For SAAB Australia, Reid produced fire-retardant labels with variable serial numbering for the Collins Class Submarine program. The label material complied with standard BSS 7239 (toxic gas testing) - a standard also used in the commercial aerospace and rail industries.
The label sets were manufactured to a plus or minus 0.2mm tolerance, as a batch run of 6,100 labels, each carrying its own independent serial number.
Variable data - every label uniquely identifiable
Variable data printing means the printed content changes on every individual label, so each one is uniquely identifiable - sequential and consecutive numbering, barcodes, QR codes and dispatch data such as address information.
Reid generates the data in-house. Our advanced pre-press software produces a wide range of barcodes, QR codes and complex serial-numbering formats, so you do not need to supply a pre-filled spreadsheet or mail merge - just tell us the number range and barcode format required, and our software does the rest.
And because our enterprise resource software gives 100% traceability of production build materials, inspections, documentation and testing, every serialised label is backed by a full production record - which is exactly why our labels are trusted on defence programs.
Reid manufactured the overlay panels and labels for Schneider Electric's ADVC2 HMI controller, printed and finished to Reid's standard durable specification.
Certified, and made to spec
Our labels are made under an accredited quality system, and we hold defence-supply and Australian Made accreditation. We have also been Sci Qual International 20 Year Gold Award holders and SGIAA Screen & Digital Print Award Gold Medal recipients for ten consecutive years in the Printed Electronics and Touch Pads categories.
ISO 9001:2015
Certified quality management system covering our design and manufacturing.
ISO 13485
Medical device quality management certification for regulated work.
JOSCAR-AU Registered
Registered on the Joint Supply Chain Accreditation Register for defence and aerospace supply.
Australian Made
Proudly Australian made and owned, in our Brisbane facility, since 1988.
Defence- and aerospace-grade materials
A full range of MacDermid Autotype polyester films, polycarbonates and acrylics, specialty fire-retardant materials for defence and aerospace, industrial-grade outdoor vinyl (such as Avery MPI2006), and 3M adhesives including low-surface-energy grades.
Made in our own facility
A large-format industrial flatbed digital printer and six automatic screen-printing machines with inline curing up to 130°C, supported by laser cutting, forme cutting, Projecon thermal embossing and CNC routing - all in our purpose-built 1500 square metre facility.
Where our labels are used
Label & Nameplate Projects
Frequently asked questions
What kinds of labels do you make?
Lensed (domed) labels, durable metal and rigid nameplates, rating and data plates, asset tags and barcodes, safety and warning labels, and durable outdoor and fire-retardant labels for defence and aerospace - all custom made.
What are lensed labels?
Lensed labels are domed, clear-coated labels: a high-gloss crystal resin is applied over the printed graphic to give a raised, glass-like 3-D finish. They add depth and durability, and are popular for premium name badging, logo badges and warning labels.
Can you print variable data - serial numbers, barcodes and QR codes?
Yes. We print variable data so each label is uniquely identifiable - sequential and consecutive numbering, barcodes, QR codes and dispatch data. Our in-house pre-press software generates the sequences, so you do not need to supply a pre-filled spreadsheet or mail merge; just tell us the number range and barcode format required.
What quality certifications do you hold?
Reid is certified to ISO 9001:2015 (quality) and ISO 13485 (medical devices), is JOSCAR-AU registered for defence supply, and is Australian Made. Our enterprise resource software gives 100% traceability of production build materials, inspections, documentation and testing.
Won't the print wear off?
No. We reverse-print (second surface), so the ink sits under the surface and cannot be scratched or cleaned off, and domed labels add a tough clear resin layer over the top. See Graphic Overlays.
Can you make fire-retardant labels?
Yes. We hold specialty fire-retardant materials suited to defence and aerospace. For the SAAB Collins Class Submarine program, for example, our fire-retardant label material complied with standard BSS 7239 (toxic gas testing).
Can you make labels for defence and harsh outdoor use?
Yes. We make durable outdoor labels from industrial-grade polyester with high-performance adhesives, rated to survive wide temperature swings and UV - for example the Field Grounding Kit labels for Boeing Australia's Project Currawong transit cases.
Can you make metal nameplates that will not rust?
Yes. Our nameplates are a long-lasting, rigid option that withstand harsh conditions and will not rust - ideal for equipment identification and rating plates.
Where are your labels made?
Designed and manufactured at our Clontarf facility in Brisbane, Australia.
Need durable labels designed
and made in Australia?
Tell us what the label has to survive, what it needs to say and how it should be numbered, and we will build it to specification.